Upcoming Training

Feb
2
Mon
2015
Market Research Project Management (4-wk Power Program; Day 2 of 4) [3 spots left]
Feb 2 @ 1:00 pm – 2:30 pm

2nd of 4 weekly classes starts at 1pm ET on February 2nd.

Market research projects can get complex. Learn the best practices to minimize risks and maximize efficiency. Covers both qualitative and quantitative market research projects. This 4-week power program includes:

* Introduction to market research concepts
* Anatomy of a market research project from start to finish
* Managing clients and suppliers (whether internal or external)
* Planning and creating market research deliverables

Per student fee includes 4 classes (60 minutes each) for a total of 4 hours, examples, demonstrations, printable templates, real-time Q&A, replay access for 60 days, 30 minutes of 1:1 instructor access and completion certificate.

Visit for more info:

http://training.researchrockstar.com/collections/4-week-power-programs/products/market-research-project-management

Feb
3
Tue
2015
Questionnaire Design 201: Scale Selection (4-wk Power Program; Day 4 of 4) [3 spots left]
Feb 3 @ 1:00 pm – 2:00 pm

4th of 4 weekly classes starts at 1pm ET on February 3rd.

Market Researchers with some survey design experience quickly learn that scale choices are a critical part of the process. The choice, wording and formatting of different scales can have a huge impact on a project’s success.

Are the scales too complicated?
Are they precise enough to yield actionable information?
Will they encourage honest, candid responses?

Survey research has many forms of risk. Social desirability issues, acquiescence bias, extreme response bias, and even just boredom, are all issues. Learn to mitigate the risks by being aware of many scale options, wording choices and formatting tips.

This 4-week Power Program covers various ranking and rating scales, including Likert, semantic differential, constant sum, and more. The class also delves into decisions related to the choice of even versus odd scales, number of points (5? 7? 10? 11?), and related topics. The instructor will also cover scale selection considerations for both online and telephone data collection. This class meets once a week for 60 minutes, for 4 consecutive weeks.

Click here to learn more and register: http://training.researchrockstar.com/collections/4-week-power-programs/products/questionnaire-design-201

Feb
4
Wed
2015
Writing Qualitative Research Reports (4-wk Power Program; Day 1 of 4) (Guest Instructor: Delanea Davis) [3 spots left]
Feb 4 @ 11:00 am – 12:30 pm

1st of 4 weekly classes starts at 11am ET on February 4th.

Learn how to write a great qualitative research report, even if you have never done so before.

What makes for a great qualitative research report? It needs to synthesize and present qualitative research findings in a way that your audience will find useful. And that is not as easy as it may sound. Qualitative information can be complex and rich—analyzing it properly takes discipline, and presenting it so that others can grasp key results requires careful planning.

The options for analyzing and reporting qualitative research results are taught here in a fun, practical way.

In this 4-Week Power Program, students learn how to analyze qualitative information in order to address project objectives, and how to report the findings using various text, visual display and multimedia approaches. This is useful for learners who are writing for internal or external clients.

NOTE: This class includes homework assignments, and students should be prepared to spend one hour per week on homework.

Per student fee includes 4 classes (90 minutes each) for a total of 6 hours, examples, demonstrations, exercises, real-time Q&A, replay access for 60 days, 30 minutes of 1:1 instructor access and completion certificate.

Click here to learn more and register: http://training.researchrockstar.com/collections/4-week-power-programs/products/writing-qualitative-research-reports

Feb
5
Thu
2015
Online Qualitative Research Methods (4-week Power Program) – Day 1 of 4 [3 spots left]
Feb 5 @ 11:00 am – 12:00 pm

1st of 4 classes starts at 11am ET on February 5th.

Do you want to broaden the number of online research methods at your disposal? Topics in this 4-week power program include social media research, crowdsourcing (idea management and prediction market platforms), social network sampling, webcam research, and more. Includes examples, demonstrations and exercises.

Learn more or register now: http://training.researchrockstar.com/products/online-research-methods

Online Qualitative Research Methods (4-week Power Program) – Day 1 of 4 [9 spots left]
Feb 5 @ 11:00 am – 12:00 pm

1st of 4 classes starts at 11am ET on February 5th.

Do you want to broaden the number of online research methods at your disposal? Topics in this 4-week power program include social media research, crowdsourcing (idea management and prediction market platforms), social network sampling, webcam research, and more. Includes examples, demonstrations and exercises.

Learn more or register now: http://training.researchrockstar.com/products/online-research-methods

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