We’re exploring something new and would love your feedback! Our team has been experimenting with YouTube shorts—those quick, 1-minute videos—to see if they’re useful for Research Rockstar students and the
Planning your first multinational market research study? That’s fantastic! Global market research is thrilling—what insights professional wouldn’t love uncovering insights that can make a company truly customer-centric on a global
As a Market Research & Insights professional, you’re juggling more than just projects—you’re juggling people. Executives, other researchers, data wizards, consultants, vendors… the list goes on. And each of these
Here’s a powerful tip that many of our Research Rockstar students love: use frameworks like SWOT analysis in your research reports. While it’s typically associated with business strategy, and perhaps
It’s that time of year when you’re juggling last-minute project requests and scoping out 2025 budget plans. It can be stressful, but we’ve got your back! Check out the 3
As research report writers, it’s our responsibility to ensure that our findings are clear, actionable, and impactful. One versatile tool that can help with this is the Perceptual Map. While
