Hollywood has the Razzies, an awards program where “winners” get a golden raspberry award for categories such as “worst film”, “worst actor”, “worst actress” and so on.
Maybe online survey research needs the “Sazzies”, the Survey-Razzies? We can create awards for “Most onerous” or “most annoying” survey designs.
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Or how about, “Most spelling errors” or “Poorest chance of meeting intended goals”?
So what do you think? And what should the award be? Perhaps a golden lemon?
