Welcome To Research Rockstar!

This marks the official launch of Research RockStar.  My goal is simple: to deliver  How-To’s and Best Practices to busy professionals seeking Market Research excellence. The content of this site

Market Research

Market Research Success: The Missing Ingredient

If only the success of a market research project were judged by the quality of the results. But delivering a fantastic report or an inspiring final presentation isn’t enough. The

No More BLOATED training!

One of my main motivations for starting Research RockStar is to provide an alterative to bloated, boring market research training. I’ve taken plenty of training classes myself over the years