Best Practices

Principles of Remarkable Research: Part 17 of 20

Embrace Crowdsourcing As A Market Research Option Two categories of software tools are available to turn crowdsourcing into a practical market research option: idea management platforms and prediction markets. While

Principles of Remarkable Research: Part 15 of 20

Sometimes this means that the remarkable researcher has to be tough. You may have to say “no,” diplomatically of course, to the client who wants too much from a single market research project.

Principles of Remarkable Research: Part 14 of 20

Remarkable Research Can Result in the Potential for Remarkable Publicity Fresh research is excellent fodder for press releases. The media love pretty charts, cool graphs (especially when they come with

Principles of Remarkable Research: Part 13 of 20

A simple approach is often a kinder approach for online survey participants, which means they will be likely to participate in your next research request (you don’t want customers who receive your research requests to think, “Oh no! Not again! These surveys are nightmares!”). Here are two examples:

Principles of Remarkable Research: Part 12 of 20

Remarkable Research is Polite A noticeable use of manners goes a long way when practicing remarkable research. Remember to be respectful of those who are participating in the research; an