Top 10 Reasons to Check Out Our Questionnaire Class!

Our 10 Point Checklist for Questionnaire Design: Practical Tips for Market Researchers class is coming up soon on July 12th. In the spirit of our class’s 10 point checklist, we wanted… Continue reading Top 10 Reasons to Check Out Our Questionnaire Class!

Level Up Your Data Game

Gamer lingo seems to be everywhere today, from finding power ups, to leveling up, to finding the closest Pokemon Go gym (mine happens to be our local Staples store). If… Continue reading Level Up Your Data Game

Are you the Tim Ferriss of Market Research?

No one is an expert at any skill overnight— even best-selling author and entrepreneur Tim Ferriss, the self-proclaimed “human Guinea pig” who hacks everything from productivity to learning to dating… Continue reading Are you the Tim Ferriss of Market Research?

How Are You Measuring Satisfaction?

Think about the news these days. Often, when you hear about a company, if it’s not about a merger or earnings results, it’s about customer service issues. And especially in… Continue reading How Are You Measuring Satisfaction?

I’m Watching You

“Why observe? Why not just send out a survey and ASK?” asked a frustrated coworker several years ago. buy amoxicillin online buy amoxicillin no prescription generic She was talking about… Continue reading I’m Watching You

Savvy Survey Scale Selection

Do you like Likert? Are you crazy about constant sum? Are 5-point importance scales your happy place? In survey design, scales are often used to quantify respondents’ attitudes or behaviors.… Continue reading Savvy Survey Scale Selection

Be Prepared

It happens. You’re humming along doing your work and *ding* a project lands in your inbox that you didn’t see coming. Not an uncommon occurrence, right? buy suhagra online buy… Continue reading Be Prepared

In the Wild

No, I’m not talking about Survivor: Market Research (how fascinating would that be!), I’m talking about ethnography. Mobile ethnography specifically. As you know, ethnography is the practice of spending time… Continue reading In the Wild

What Language Should I Learn?

Python, C#, PHP, C, C++, Java, Perl, D3, R, Ruby, Swift, Go, and more… The list of programming languages reads like alphabet soup, and every year a new language seems… Continue reading What Language Should I Learn?

Stressed over Satisfaction?

Let’s engage in a little “stress test”. buy xenical online xenical no prescription When you think of customer satisfaction research, do you: Wonder how your organization will actually use the… Continue reading Stressed over Satisfaction?