Be Prepared

It happens. You’re humming along doing your work and *ding* a project lands in your inbox that you didn’t see coming. Not an uncommon occurrence, right? buy suhagra online buy… Continue reading Be Prepared

In the Wild

No, I’m not talking about Survivor: Market Research (how fascinating would that be!), I’m talking about ethnography. Mobile ethnography specifically. As you know, ethnography is the practice of spending time… Continue reading In the Wild

What Language Should I Learn?

Python, C#, PHP, C, C++, Java, Perl, D3, R, Ruby, Swift, Go, and more… The list of programming languages reads like alphabet soup, and every year a new language seems… Continue reading What Language Should I Learn?

Stressed over Satisfaction?

Let’s engage in a little “stress test”. buy xenical online xenical no prescription When you think of customer satisfaction research, do you: Wonder how your organization will actually use the… Continue reading Stressed over Satisfaction?

Excel-lent!

Do you have a favorite job interview question? Some like the Google-ish interview questions like: “How many ways can you think of to find a needle in a haystack?” Others… Continue reading Excel-lent!

Use Dashboards to Stand Out

I recently sat in on a research presentation, and at the conclusion of a thorough PowerPoint presentation with excellent data analysis and many actionable thought-starters, the senior executive approached the… Continue reading Use Dashboards to Stand Out

Measuring Customer Lifetime Value

We are excited to offer a free Guest Lecture webinar on Friday, April 14th at 1 PM Eastern on the hot topic of Customer Lifetime Value (CLV)! Segmentation and targeting… Continue reading Measuring Customer Lifetime Value

Let’s Focus

Focus groups have been a mainstay of market research for decades and are well known to both researchers and non-researchers. For instance, hearing “I want to run a focus group”… Continue reading Let’s Focus

What Makes Conjoint Analysis Compelling?

What if…? “What if we include this item in our smartphone product bundle, would that appeal to customers? buy vilitra online buy vilitra no prescription generic ” “What if we… Continue reading What Makes Conjoint Analysis Compelling?

Segmenting for Success

“Manageable pieces” “Bite sized chunks” “More easily digestible groups” Each of these are phrases that have been used to describe market segmentation, through which a target market is divided into… Continue reading Segmenting for Success