Doing More Online Qual? Read this first!

Are you doing more online qualitative research these days? That’s fantastic. Even if the reason for the shift is not so fantastic. A lot of our students and clients have… Continue reading Doing More Online Qual? Read this first!

How to Screen Quantitative Research Job Candidates: 10 Easy & Effective Interview Questions

Are you in the process of interviewing survey research candidates for your team? It’s harder than it sounds, right? Lots of applicants may think they have professional-level expertise, but precious… Continue reading How to Screen Quantitative Research Job Candidates: 10 Easy & Effective Interview Questions

Have You Seen the Updated Training Portal?

We’ve had some recurring questions about the new Training Portal and the updated membership pricing, so here’s a quick summary. The new portal is live and includes details on all 28 courses, Insights Association… Continue reading Have You Seen the Updated Training Portal?

FREE Market Research eLearning Trial

Free market research eLearning trial with the world’s largest catalog of market research eLearning! We offer 25+ courses on qual and quant topics including SPSS, report writing, data viz, client… Continue reading FREE Market Research eLearning Trial

Which of These 8 eLearning Courses Would You Recommend for Your Team?

We hope your 2020 is off to a fantastic start. And we want to help make sure that it is…by offering you 28 Market Research & Insights eLearning courses in… Continue reading Which of These 8 eLearning Courses Would You Recommend for Your Team?

Market Research & Insights Team Leaders 2020 Training Plans

With the end of the year upon us, a task for many market research and insights team leaders is to finalize their training plan for the upcoming year. Let’s face… Continue reading Market Research & Insights Team Leaders 2020 Training Plans

Summertime eLearning 20% Offer

Good news, Researcher Rockstars! We have 13 amazing courses available for July and August! Super Summer Savings: Use discount code Beach20 to get 20% off. Code expires August 5th, 2019! Don’t lose this… Continue reading Summertime eLearning 20% Offer

Moderating Online vs. In-Person Focus Groups: What’s the Difference?

“The reports of my death are greatly exaggerated,” may have been words originated by Mark Twain (Samuel Clemens), but they also seem fitting for focus groups. Of course, focus groups… Continue reading Moderating Online vs. In-Person Focus Groups: What’s the Difference?

How to Use Data Analysis Options to Make Awesome Market Research Methodology Recommendations

Could your research recommendations benefit from some amped up data analysis options? If you said “yes,” then there a handful of techniques you need to be proficient with—or at the… Continue reading How to Use Data Analysis Options to Make Awesome Market Research Methodology Recommendations

Do Market Research & Insights Teams Need to Amp Up Their Soft Skills?

Question: Which of the following best predicts satisfaction among market research clients with their market research & insights partners? [1] Breadth of methodology options Depth of data analysis skill Excellence… Continue reading Do Market Research & Insights Teams Need to Amp Up Their Soft Skills?