Did You Know You Could Do THAT In Excel? Come Backstage with Research Rockstar Instructor Dan Reynolds

Dan Reynolds, PhD: From High School English to Excel Instructor Meet Dan Reynolds, PhD. Dan has over fifteen years of teaching experience including high school, undergraduate, and masters classes —… Continue reading Did You Know You Could Do THAT In Excel? Come Backstage with Research Rockstar Instructor Dan Reynolds

New Summer Workshop and August Course Preview

Good News! We still have a few spots left in the Summer Workshop: Using Text Analytics to Analyze Open-ended Questions. Details below. Save your spots in any of the 5 eLearning courses… Continue reading New Summer Workshop and August Course Preview

Don’t Miss our Hands-on Summer Workshop: Using Text Analytics to Analyze Open-ended Questions

What? Research Rockstar’s summer workshop is right around the corner! Are you ready to get hands-on with some unstructured data analysis using an automated tool? You may have heard that… Continue reading Don’t Miss our Hands-on Summer Workshop: Using Text Analytics to Analyze Open-ended Questions

Are the terms “Market research” and “Marketing research” one in the same?

We often hear the terms “Market Research” and “Marketing Research” used interchangeably. But are their meanings the same…or meaningfully different? And how do people from outside the profession perceive these… Continue reading Are the terms “Market research” and “Marketing research” one in the same?

From Blue Hair Dye to Tips About Market Segmentation

What is the most common misconception about market segmentation? Come backstage with Research Rockstar Instructor Jeff McKenna to find out! Meet Jeff McKenna, industry veteran, and the founder of MCK… Continue reading From Blue Hair Dye to Tips About Market Segmentation

[New Video] Everything You Wanted to Know About CX But Were Afraid to Ask

Are you a market research pro who is considering a CX-related career move? Or maybe you are finding your work as a market researcher is already starting to converge with… Continue reading [New Video] Everything You Wanted to Know About CX But Were Afraid to Ask

Introducing Michelle LeGros: World Traveler & Our New MR 101 Instructor

Why should you consider taking MR101? Come backstage with Research Rockstar Instructor Michelle LeGros to find out. Meet Michelle LeGros, an insights leader who brings strategic and practical insights solutions… Continue reading Introducing Michelle LeGros: World Traveler & Our New MR 101 Instructor

Advancing SPSS Skills: Meet Research Rockstar Instructor Julie Worwa

Meet Research Rockstar’s SPSS instructor for some inside tips on how her SPSS course can benefit your career Meet Julie Worwa, Research Rockstar’s SPSS instructor. She is also the sole… Continue reading Advancing SPSS Skills: Meet Research Rockstar Instructor Julie Worwa

Data Viz, Open-ended Questions, Sentiment Analysis & More

Save your team some spots in any of the 8 eLearning courses starting in July and August! And as always, even if you miss a live session, you can always use the… Continue reading Data Viz, Open-ended Questions, Sentiment Analysis & More

Pies, Bars…and Palm Trees?

Our success as market research and insights professionals is often measured by how well people comprehend and retain our results. One important way we do these things is by creating powerful data visualizations.… Continue reading Pies, Bars…and Palm Trees?