Do Your Market Research Reports Need an Update? Let’s Start with Your Template

Have you noticed that clients have rapidly rising expectations for the design and “look” of market research reports? Many of us in the market research & insights profession have, and… Continue reading Do Your Market Research Reports Need an Update? Let’s Start with Your Template

Need Help with Year End Crunch Time?

Are you expecting a heavy year-end crunch time? Will workload interfere with holiday time with family and friends? We have Rent-a-Researcher consultants who can help conquer your deadlines! Below are just a few… Continue reading Need Help with Year End Crunch Time?

Rent-a-Researcher Program News!

Dear Fellow Research Rockstar, Happy September! The summer ended up bringing a big change here at Research Rockstar. buy cipro online cipro no prescription  My colleague Nancy McAndrews has moved… Continue reading Rent-a-Researcher Program News!

[New Video] Data Sources Commonly Used in Big Data & Analytics

Learning to become a data-fluent market researcher? A good first step is learning about the wide variety of data sources available to most organizations. In market research, we commonly use… Continue reading [New Video] Data Sources Commonly Used in Big Data & Analytics

[YouTube] Market Research Versus Big Data: Who Will Own the Consultative Role?

Data-centric businesses need data-fluent advisors. Or as Mckinsey likes to call them, “translators. buy dapoxetine online buy dapoxetine no prescription generic ” What professionals will meet this need? buy elavil… Continue reading [YouTube] Market Research Versus Big Data: Who Will Own the Consultative Role?

Awesome Resource for Questionnaire Scales

Dear Research Rockstars, Because you care about questionnaire design quality, I want to bring you another option for finding great and tested scales. This is a great resource for finding… Continue reading Awesome Resource for Questionnaire Scales

[New video] McKinsey Translators or Market Researchers?

In a February 2018 HBR article, McKinsey identifies potential demand for millions of data-business “translators.” But check out their definition for this role’s skill requirements: sounds like market research &… Continue reading [New video] McKinsey Translators or Market Researchers?

Online Guest Lecture With Brand Loyalty Expert Chris Malone

As digital technology has proliferated, it seems that customer and loyalty has become more difficult to develop and sustain. This presentation will cover: The universal human perception process that drives loyalty with customers…

[New video] Market Research & Customer Insights Career Coaching

What do business strategy, cross-functional team management, CX and market research have in common? They are all phrases commonly mentioned in current market research and insights job postings. Today’s job… Continue reading [New video] Market Research & Customer Insights Career Coaching

Our Most Popular 2017 YouTube Videos

You might know that I started experimenting with YouTube in April of this year.  It’s been quite a learning experience. And that’s evident if you compare some of the early… Continue reading Our Most Popular 2017 YouTube Videos