In market research, qualitative data collection often operates under tight deadlines and high expectations. Tasks like conducting 30 in-depth interviews (IDIs), moderating focus groups, or managing an online community board… Continue reading Streamlining Market Research with Effective Top-Lining Reporting
Planning your first multinational market research study? That’s fantastic! Global market research is thrilling—what insights professional wouldn’t love uncovering insights that can make a company truly customer-centric on a global… Continue reading How to Rock Your First Multinational Market Research Study
As a Market Research & Insights professional, you’re juggling more than just projects—you’re juggling people. Executives, other researchers, data wizards, consultants, vendors… the list goes on. And each of these… Continue reading Wrapping Up: How Fluent Are You in Market Research & Insights Acronyms?
Here’s a powerful tip that many of our Research Rockstar students love: use frameworks like SWOT analysis in your research reports. While it’s typically associated with business strategy, and perhaps… Continue reading How Frameworks Like SWOT Can Transform Your Market Research Reports
Have you ever found yourself in a meeting with fellow Market Research & Insights professionals, where everyone else is tossing around acronyms that leave you scratching your head? It can… Continue reading 25 Essential Qualitative and Quantitative Market Research Acronyms
We’ve all been there—feeling overwhelmed by the endless stream of market research acronyms. Whether you’re deep into qualitative research or managing client communications, it can be challenging to keep track… Continue reading Introducing Our 100 Essential Market Research Acronyms Series
We’re thrilled to introduce our new and improved Free Trial for Research Rockstar eLearning! Whether you’re looking to sharpen existing skills or explore new areas, our expert-led courses are designed… Continue reading Announcing Our New and Improved Free Trial for Aspiring Research Rockstars
Introducing IDI Rockstar Pro, the ultimate tool for elevating your team’s qualitative research interviewing skills. In the world of Market Research, Insights, and CX, effective in-depth interviews (IDIs) are crucial… Continue reading Introducing IDI Rockstar Pro: For Amazing IDI Interviews
Optimizing eLearning for Market Research & Insights Professionals with Closed Captioning “Ensuring that every Market Research & Insights Professional can access our training content, no matter their learning needs, is… Continue reading Closed Captioning Announcement: Now Available in Research Rockstar eLearning Courses
As we wrap up 2023, join us for a December filled with live events designed to help you become a true research rockstar in 2024! Our expert instructors will host… Continue reading Rock 2024 with Expert Advice on Qual, Quant, and Data Viz Topics
