Rent-a-Researcher Program News!

Dear Fellow Research Rockstar, Happy September! The summer ended up bringing a big change here at Research Rockstar. buy cipro online cipro no prescription  My colleague Nancy McAndrews has moved… Continue reading Rent-a-Researcher Program News!

[Webinar Invitation] Time To Ditch PowerPoint? Deliver Insights Via Video-Based Market Research Report

Is it time to stop defaulting to PowerPoint? Is it time to start using video as a primary delivery medium? Even for (gasp!) survey research results? If you think the… Continue reading [Webinar Invitation] Time To Ditch PowerPoint? Deliver Insights Via Video-Based Market Research Report

Market Research Job Decisions: Supply-side or Client-side?

Market Research & Insights professionals can apply for jobs in various types of companies. Often, the first decision is: should you pursue “client-side” or “supplier-side” openings? For example, would you… Continue reading Market Research Job Decisions: Supply-side or Client-side?

The Most Significant Change in 2018: New Organizational Structures

The most significant change for market research & insights professionals isn’t being talked about, and it should be. It isn’t about AI. Or automation. Or mobile apps. Or block chain. It’s about organizational structure. In this fast-paced presentation, Kathryn Korostoff will present her research on organizational structure changes, and how they are creating job title and skill requirement shifts. Let’s get specific and talk about implications for career planning.

April showers: It’s raining…report writers!

Isn’t it crazy how you plan and plan, and then just one schedule slip, and (bam!) you have three critical market research reports due the same week? It happens. We’re… Continue reading April showers: It’s raining…report writers!

[New video] Market Research Surveys: What To Do About “Speeders”

Do your market research survey respondents speed through your questions? Does that impact data quality? In any given questionnaire, the amount of time participants spend completing it can vary. In… Continue reading [New video] Market Research Surveys: What To Do About “Speeders”

[Expert Interview] Ever Feel Like AI In Market Research Is Getting Over-hyped?

If you follow any of the market research conversations on social media, you might be thinking that AI is taking over the profession. Or, you might be thinking that there… Continue reading [Expert Interview] Ever Feel Like AI In Market Research Is Getting Over-hyped?

[New video] SPSS or R: Which will Market Research Pros be using in 2018?

Why are some market research & insights teams moving to R? Because as these teams become the central synthesizer for multiple data types and sources from across and organization, they… Continue reading [New video] SPSS or R: Which will Market Research Pros be using in 2018?

[New video] Awesome Market Research End-of-Project Meetings

At the end of a project, and often before or instead of a formal presentation, the researcher often has a meeting in which key results are discussed. This meeting gives… Continue reading [New video] Awesome Market Research End-of-Project Meetings

[New Video] Market Research Questionnaires Over-Rely On Rating Scales

How often do you see questionnaires that are effectively just a string of 5-point rating scale questions? buy clomid online clomid no prescription Makes you cringe, doesn’t it? 5-point rating… Continue reading [New Video] Market Research Questionnaires Over-Rely On Rating Scales