Click Here to Access the Live Session Planning your first market segmentation project? In this class, taught by Instructor Jeff McKenna, you’ll learn practical steps to designing a segmentation project. Includes important jargon and concepts, as well as three different approaches to defining market segments.
Click Here to Access the Live Session If you have completed our Analyzing Survey Data Using SPSS: 101 course (or equivalent), here’s your next step for advancing your SPSS skills! Our Analyzing Survey Data Using SPSS: 201 course covers multi-level crosstabs, weighting, factor analysis, and regression. Get hands-on in our virtual classroom as the instructor… Continue reading Analyzing Survey Data Using SPSS: 201
Click Here to Access the Live Event Learn how to write a great qualitative research report, even if you have never done so before. What makes for a great qualitative research report? It needs to synthesize and present qualitative research findings in a way that your audience will find useful. And that is not as… Continue reading Writing Qualitative Research Reports: Live Event 4
Click Here to Access the Live Event Learn how to write a great quantitative market research report, even if you are new to report writing. What makes for a great quantitative research report? It needs to synthesize and present survey research findings in a way that your audience will find useful and memorable. You want… Continue reading Writing Quantitative Research Reports: Live Event 4
