Attending the 2018 Quirk’s Event in California?
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If you come to Irvine, be sure to visit me at the Research Rockstar exhibit on January 30th or 31st (Booth 101). As always, I will have a giant bowl of Smartees (because researchers are smart!). I look forward to getting to chat with lots of people about about research training, skill trends and more.
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I know: it is hard to pick and choose which events to attend.
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There are so many great industry conferences these days! I’m also a big fan of the Insights Association events among others.
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For me, Irvine will be a nice break from Boston’s chilly winter weather. I’m also looking forward to several of the sessions. Here are three that really sound awesome:
- “Assessing Brand Meaning and Emotions with System 1 Techniques” from the super-smart folks at Protobrand.
- “The New Digital Grocery Path-to-Purchase: Learnings from Quantitative Ethnography and Passive Behavior Tracking” with 3 speakers, including the brilliant Becky Wu of Luth Research.
- “Using Mobile Research to Bring Consumers to Your Brand” (a case study from Sonic Drive-in) Market research and hamburgers? Sign me up!
Haven’t signed up yet? Want a deal? For Research Rockstar friends, use code save20 to get a discount at checkout.
For the event’s program details, click here.