Why Choose IDIs Over Focus Groups? A Case Study

In qualitative research, choosing the right methodology is key. Although focus groups have their merits, there are cases where in-depth interviews (IDIs) are an objectively better choice. Still, when a… Continue reading Why Choose IDIs Over Focus Groups? A Case Study

Need Help with Year End Crunch Time?

Are you expecting a heavy year-end crunch time? Will workload interfere with holiday time with family and friends? We have Rent-a-Researcher consultants who can help conquer your deadlines! Below are just a few… Continue reading Need Help with Year End Crunch Time?