President Biden recently announced that the federal government would be moving up the date for all adults to be eligible for vaccines by April 19th. As federal and state agencies work to make this rollout possible, the rest of… Continue reading Pandemic-related Market Research Topics You May Be Planning
Do these websites matter? Aren’t they just electronic billboards?
I think they do matter. A lot of people who buy and use market research visit agency websites. And frankly, they are more likely to visit an agency site than that of a professional association (such as the MRA or CASRO) or of a trade publication (such as Quirk’s or Research Magazine). So these agency websites are, intentionally or not, a key source of client education.
