Master the Year-End Rush: 3 Job Aids to Streamline Your Market Research Meetings

It’s that time of year when you’re juggling last-minute project requests and scoping out 2025 budget plans. It can be stressful, but we’ve got your back! Check out the 3… Continue reading Master the Year-End Rush: 3 Job Aids to Streamline Your Market Research Meetings

Perceptual Maps – Turning Qualitative Data Into Clear Insights

As research report writers, it’s our responsibility to ensure that our findings are clear, actionable, and impactful. One versatile tool that can help with this is the Perceptual Map. While… Continue reading Perceptual Maps – Turning Qualitative Data Into Clear Insights

Live Event: Exceeding Client Expectations: Insider Tips for Project Success

RSVP for this event is required. To RSVP click here. As experienced Market Research & Insights pros know, clients often have unrealistic expectations regarding project timing and budgets, often because… Continue reading Live Event: Exceeding Client Expectations: Insider Tips for Project Success

Live Event: Recollective Tool Demonstration

RSVP for this event is required. To RSVP click here. This session will be a live demonstration of online qualitative tool, Recollective, including various methodologies it can support and platform… Continue reading Live Event: Recollective Tool Demonstration

Live Event: Journals for the Win

RSVP for this event is required. To RSVP click here. An overview of the publications relevant to market research, customer insights, CX, and more Format: How-to Level: Level 2, for… Continue reading Live Event: Journals for the Win

6 Things to Know Before You Hire a Market Research Freelancer

Hiring a freelance market researcher can be a cost-effective way to get specialized expertise or additional capacity for your projects without increasing overhead. And these days, who isn’t looking at… Continue reading 6 Things to Know Before You Hire a Market Research Freelancer

How Does Your Team’s AI Adoption Measure Up?

The AI debate in Market Research & Insights is sparking strong opinions. While some advocate for near term AI adoption for its potential to drive competitive advantage and revenue growth,… Continue reading How Does Your Team’s AI Adoption Measure Up?

How Will Market Research Agencies Craft a Profitable Future in 2025 and Beyond?

If you are a market research agency leader, you’ve likely felt the pinch of tight budgets and stiff competition. It has become increasingly difficult over the years to find that… Continue reading How Will Market Research Agencies Craft a Profitable Future in 2025 and Beyond?

Market Research Agency Webinar Part 2

RSVP for this event is required. To RSVP click here. This 2-part webinar series is for market research agency leaders facing today’s business challenges head-on. Whether you’re grappling with financial… Continue reading Market Research Agency Webinar Part 2

Market Research Agency Webinar Part 1

RSVP for this event is required. To RSVP click here. This 2-part webinar series is for market research agency leaders facing today’s business challenges head-on. Whether you’re grappling with financial… Continue reading Market Research Agency Webinar Part 1