Remarkable Research Requires Qualified Participants…For many market research projects, success can be foiled by unqualified or disengaged participants.
Remarkable Research Requires Qualified Participants…For many market research projects, success can be foiled by unqualified or disengaged participants.
Remarkable Research Isn’t Just About Asking the Right Questions; It’s About Making It Easy for Respondents to Give You the Right Answers Remarkable Research isn’t just about asking the right… Continue reading Principles of Remarkable Research: Part 3 of 20
Remarkable Research Requires a Commitment to Continuous Improvement Remarkable research requires assessing every completed market research activity. What worked? What didn’t? Were the clients (whether internal or external) satisfied? Were… Continue reading Principles of Remarkable Research: Part 2 of 20
Remarkable Researchers Offer Their Clients Options If a client comes and asks for a survey, it’s up to the remarkable researcher to look at the project goals and recommend methodology… Continue reading Principles of Remarkable Research: Part 1 of 20
“So now our staff has been trained in market research best practices, but how do I remind them? I suspect that once they get caught up in daily work, and… Continue reading “Principles of Remarkable Research” Series Starts Tomorrow
What better way to prepare for 2012 success than to plan for some training? Research Rockstar’s training options have been expanded, and now include 4 options: Online Training: Self-paced, Flash-based… Continue reading A Blatant Sales Pitch for Market Research Training
The final presentation, when we deliver market research project results, feels like a huge accomplishment. The project is finally done! Or is it? Alas, our goal is not to deliver the results–it is to make sure our audience actually uses them.
Do you cringe when you hear the word “policies”? Most people do. After all, policies often mean bureaucracy. But in the case of market research, clear policies will minimize the risk of data quality headaches, customer over-surveying, ethical breaches and more.
Computer-based training (CBT), also known as eLearning, is a time-efficient, cost-effective training option for busy professionals.
Have you been waiting to take a Research Rockstar class, but just not yet gotten around to it?
Maybe it would help if you could see what an online class looks like. So here’s a video:
