I’m always delighted when I’m able to get out of the office and head to an event chock-full of research and insights professionals. It’s fun to talk shop with others… Continue reading New England Insights Association Spring Conference Recap
I’m always delighted when I’m able to get out of the office and head to an event chock-full of research and insights professionals. It’s fun to talk shop with others… Continue reading New England Insights Association Spring Conference Recap
Is it the functional equivalent of an iToaster? Sure Apple has a loyal fan base that would get excited if it launched an iToaster. But the company enjoys a broader base because it consistently raises the bar on ease of use and innovation. If Apple started launching new products with dramatically less intuitive user interfaces and featuring stale technology, its new launch momentum would be lost. And quickly. How can we apply Apple’s momentum lessons to market research? We need to show people that we researchers are raising the bar on ease of use and innovation…
[5/15/14 event] As this year’s NEMRA Chapter president, I am particularly thrilled about this event. Our NEMRA Board of Directors has worked very hard to get the best session topics, speakers, venue and even entertainment.
Our last NEMRA event sold out. We actually had to turn people away because of the venue’s fire code limits. So we have moved our May event to a bigger venue: The Waltham Woods Conference Center in Waltham, Massachusetts (convenient to Route 128).
So why should YOU attend? Consider these benefits:…
