“The reports of my death are greatly exaggerated,” may have been words originated by Mark Twain (Samuel Clemens), but they also seem fitting for focus groups. Of course, focus groups… Continue reading Moderating Online vs. In-Person Focus Groups: What’s the Difference?
Good news, Researcher Rockstar! We have 5 courses available for October. Just in time for “Back to School”! Yes, “Back to School” applies to us market researchers, too. So if you’ve been putting… Continue reading Hot Topics for Quantitative & Qualitative Researchers
Good news, Researcher Rockstar! We have 8 amazing courses available for May, starting at just $100! Have a 12-month Backstage Pass? Then these courses are already in your course catalog. Just… Continue reading Upcoming Research Rockstar Classes in May
Always top-of-mind for us here at Research Rockstar is thinking about how to best equip you with the tools you need to be the best resource for your clients when… Continue reading Be Your Client’s Best Resource
Years ago, we were prepping for an office move at my (former) job and we went to check out the new space. Outside my new office I was surprised to… Continue reading Ditch the Paper
